Lofty · SEO + PPC Program

Own Your Local Real Estate Search on Your Lofty (formerly Chime) Site

Built for Lofty (formerly Chime) sites. We publish expert local blog content, configure your saved searches, and run Google Ads that target buyers in your market — so your site captures both organic and paid traffic every single month.

10+
Lofty agents served
9 yrs
Real estate SEO expertise
$550
Flat monthly · no setup fee
24 hr
Response time

Content that actually ranks

Here's a Miami example — we do the same for your city.

AI skips it · Google ignores it

“Miami Beach has a vibrant arts scene with many galleries and events. The area offers a variety of cultural attractions that appeal to homebuyers.”

Vague. Generic. No facts an AI can cite or Google can rank.

Ranks on Google · cited by AI

“The Coconut Grove Arts Festival draws 100,000+ visitors each February. The Wynwood Walls transformed a warehouse district into an outdoor art destination drawing over 3 million visitors a year.”

Specific. Fact-based. Google ranks it — and AI cites it when buyers ask about Miami neighborhoods.

What we build for your Lofty site

Every page targets searches buyers are already making — backed by expert local blogging and your Lofty saved searches.

Neighborhood & Area Guides

Comprehensive guides that establish you as the local expert. Schools, commute times, dining, parks, and market data — structured to rank on Google and be cited by AI when buyers ask neighborhood questions.

e.g. "Living in South Tampa Guide," "Best neighborhoods in Raleigh for families"

Saved Searches on Area Pages

Every neighborhood and area guide connects to a Lofty saved search so visitors immediately see live listings — filtered to that exact neighborhood, price point, or property type.

Expert Local Blogging

Fresh, locally-researched blog content published every month — targeting the searches buyers and sellers are already making in your market, structured for both Google and AI search engines.

e.g. "Best time to sell in [City]," "Top school districts in [Market]"

From kick-off to ranked pages

A predictable, repeatable process — same on every account.

  1. We map your market

    We identify the neighborhoods, buyer searches, and blog topics with real search volume in your area — then build a full content calendar around them.

  2. We build your pages

    Neighborhood guides and saved searches configured for your Lofty site so visitors immediately see live listings tied to every topic we cover.

  3. New blog content every month

    Expert local posts targeting the long-tail searches your buyers and sellers are already making, structured for both Google and AI search.

  4. Listings reinforce everything

    Your listings link back to your area pages automatically, building the internal authority Google needs to rank you above generic IDX sites.

Simple, flat-rate pricing

One price. No retainer surprises. No agency markup on your ad spend.

PPC

$550

/mo · ad spend billed separately

Google Ads management that targets buyers actively searching in your market.

  • Google Ads campaign setup & management
  • Local search campaigns
  • Ad copy & creative strategy
  • Keyword research & negative keyword management
  • Conversion tracking setup
  • Monthly performance report
  • Ad spend not included

SEO + PPC

$1,000

/mo · ad spend billed separately

The full stack — organic rankings and paid traffic working together in one strategy.

  • Everything in the SEO plan
  • Everything in the PPC plan
  • Unified organic + paid keyword strategy
  • Shared reporting dashboard
  • Priority support
  • Ad spend not included

Have a Lofty site?

Tell us your market and we’ll get back to you within one business day.

Get the plan

Need a Lofty site?

We are an Official Lofty Partner. Start through our partner link and get started!

Get started →

Using Ruuster for AI nurture?

We run a dedicated PPC program for Ruuster — flat $300/mo, conversion tracking wired into your AI nurture stack.

The Lofty specialist, not a generalist agency

Built for Lofty, only.

We don't divide attention across every platform. Everything we ship is tuned to Lofty's IDX, theme system, and indexing behavior.

Lofty-only expertise

We only work with Lofty sites. We know its IDX quirks, theme system, and what ranks on it.

Hyperlocal, not generic

Every page is built for your specific market — subdivisions, schools, neighborhoods. No template content.

Built to be cited by AI

Pages are structured with the facts ChatGPT, Claude, and Perplexity quote when buyers ask local questions.

Flat-rate, no surprises

$550/mo. No per-page fees. No annual contract. Cancel any month — but most clients stay because the pages keep ranking.

Common questions about the Lofty program

Quick answers about how the Lofty program works.

  • How long until I see results?
    Most clients see their first new pages indexed within 2–3 weeks. Meaningful organic traffic typically picks up in 90–120 days as Google evaluates the new content. Long-tail subdivision and area searches move first; head terms take longer.
  • Is this really done-for-you, or do I need to do something?
    Truly done-for-you. We handle market research, content writing, page configuration, and the content structure for your Lofty (formerly Chime) site. We need ~30 minutes from you on a kickoff call to confirm your target market and any unique positioning. After that, you're hands-off.
  • What happens to my content if I cancel?
    All pages we publish are yours and stay on your site. Your published content remains indexed and visible after cancellation.
  • How many pages do I get each month?
    Typically 8–12 new pages in month one (the bulk of the initial market build), then 4–6 per month thereafter — including subdivision pages, area guides, and feature pages. Plus monthly local blog content.
  • Is $550/mo per market or unlimited?
    $550/mo covers one primary market area (typically a metro or sub-metro region). Multi-market or multi-state operations get a custom quote — contact us for details.

Tell us about your market

We'll get back to you within one business day.

Get your SEO started

We'll reach out within 24 hours.

No commitment required. Free consultation.

  • Saved searches on every page — live IDX results matched to each keyword
  • Expert local blogging published every month — targeting the searches buyers and sellers make in your market
  • Blog content built for AEO & GEO so your site appears in AI-generated search answers